Friday, January 24, 2014

Why Apple Hardware Is Redonkulously Over-Powered

Apple has been a pioneer when it comes to new products that take the market by storm, and it is no surprise that even after Steve Jobs, the company seeks to keep and extend its overpowering control of the market share. By pioneering, I mean that Apple always comes up with products which no other organization has thought about, equipping its machines with features that are almost too powerful for the machine to hold and the users to use.

Let us take the example of the 64-bit A7 processor that adorns the iPhone 5S. Does a Smartphone need a 64-bit processor, my god that’s too much.; Its like equipping an aircraft with rocket fuel, when you know that the aircraft will always use jet turbine fuel and never be used as a rocket, at least in the near future. A 64-bit processor can combine with a 4GB RAM, but then that is too much for a Smartphone, which comes with a maximum of 1GB RAM. So that’s a bit of an overloading.

Another prime example is the Mac Pro, a computer which is way too much of a computer. It is superfast, and has an ability to use graphics in ways more than you can imagine, which is ridiculous, as a vast majority of users are hardly going to need such stuff on their computers.

While we argue that Apple hardware is redonkulously overpowered and that such over kill of technically advanced hardware ends up overpricing the machine, there is also the ego that an apple product carries into this world. Such an attitude creates an aura around the product, even though practically speaking, such advanced hardware is of no use unless you have enough practical uses to put these hardware to.

Some advantages though of launching such over powering hardware are: 

a. Higher Benchmarks: By launching a product way ahead and powerful, you are setting higher benchmarks for competitors, where-in they try to match Apple products.

b. Durability: Such advanced products with higher prices also come with longer durability, thereby reducing your costs in the longer run.

c. Once an Apple, always an Apple: An Apple product once bought, becomes so unique that all your future purchases revolve around this product, due to the high initial cost which makes it indisposable as well as the fact that no other product in the market matches the speed and efficiency of such over powering devices.

In the present scenario, such an overkill may seem to be an excess of technology, but in the longer run, such an act of bravado could sow the seeds for inventions in line with such technological advancements from other organizations as well. Hoping for a better technological future!

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