Friday, July 19, 2013

3 Overlooked Ways To Get More Customers

Getting customers to your store or business can be incredibly difficult if you do not know how to go about it. There are a few different ways that everyone gets customers, fliers, online ad campaigns, and even sales are all great ways to attract customers but there are a few different ways that users can find customers that are a bit off the beaten path. These three was to attract customers are sure to set your business apart without trying too hard. Taking the time to consider all the possibilities and a few different ways of improving your business can truly make a difference when it comes to overall success and profitability of your business over time.

  1. Update your answering service: though many companies have little more than a single person in front of a phone as their answering service, it is far more beneficial for companies to hire either a professional service or to purchase an answering system that can help make their customer service far better. The last thing that anyone wants to do is sit and wait for the phone to pick up or for a representative to answer, with a proper answering service customers can get their concerns voiced quickly and easily without having to spend tons of time on hold or without leaving messages that go unanswered. If a company has a good way for customers to contact it will be much easier for new customers to believe in the company.
  2. Do not underestimate word of mouth: for those business owners that do not think they need to keep up a good reputation for one reason or another, word of mouth can make or break a company quickly. With the right reputation a business can go from barely known to world class. For example, if customers know they can contact the company at any time and be listened to, they will likely tell other users about their experience thus building up the reputation of the company. This can help to create a positive image where there may have not been one or where there was one that had been damaged. Word of mouth spreads fast and with the right word of mouth, customers can make or break a company and can bring in tons of new customers or even bring back customers that had once been present but that left.
  3. Listen to your customers: even if they are complaining and talking about how horrible your business is, taking the time to listen to customers either through an answering service or simply through the comments that they leave, business owners can quickly learn about their customer base by simply listening to what they have to say when they say it. With the proper answering service companies can record and keep conversations for future use and perusal to help make listening to what customers have to say far easier and faster. Listening to customers can make them feel important and may even lead to some new ideas.

Taking the time to consider what is being said and done by your customers is the easiest way to increase business. With the right answering service customers feel like they are being listened to and that their opinion matters which makes for a much better experience overall and makes for a much better customer base. With the right information anyone can increase and improve their business without much time or effort. Though expensive upgrades can help to increase business, they may also break the bank making it hard to make a profit or to continue to fix and improve your business model.

Sylviane Herzog is the Director and writer of Concorde Answering Service which has offices in Boston, MA . Concorde has won multiple quality awards for customer care and service and is a member of ATSI and CAM-X. Our offices are located at 14 Warren St Boston, MA 02113 - or you can give us a call (877) 877-1175.

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